We all know first impressions are important for people, but they’re important for trade show booths, as well! But how do you create a creative trade show booth that also accurately tells your company’s story? Fortunately for you, we happen to have a few decades of experience in the trade show world! Keep reading for some simple things that can push your company’s booth to the next realm of trade show royalty.
Make It Embody Your Company
Your number-one focus at a trade show should be letting interested parties know the essentials about your company, and that can be a lot of fun to do! Potential customers should have an understanding of who you are before they speak to a representative. Having a fun display, whether small or large, makes this easy – and the possibilities are endless! Here are a few examples of some of the past trade shows we’ve done.
Make It Interactive
Including an interactive element in your trade show display is an easy way of making it much more fun and memorable. It doesn’t have to be super complicated – any stories, images, or video messages will keep a crowd entertained. Another easy method to get a crowd involved is giveaways. Nothing gets people going like free stuff, and it also happens to be a great way to gather your target market’s contact information.
Make It Fun
It’s okay to have a serious booth, but it’s also okay to have a little fun. Even though these are business networking events, people still want to let loose a little – and they’ll remember the company that gave them that experience. Setting up an easy game, photo booth, or social media contest are just a few examples of the countless fun options out there. Stay professional and put your company’s message first, but it’s extremely important to be memorable, and this is a great and affordable way to do that.
Let Design Display Help!
As we said earlier, we have over 35 years of experience in this business. We’ve seen (and designed) it all! All our clients need to do is envision their company and we can tell their visual story for the world to see. When it comes to standing above the competition, settling for less shouldn’t be an option. Contact us for more information on how we can help your company become the trade show king.